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- Relating To Your Target Audience | Storytelling in Content Marketing (Part 1)
Relating To Your Target Audience | Storytelling in Content Marketing (Part 1)
Crafting an effective story starts with the audience you want to reach with that story.
David Domzalski
September 25, 2023
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“Marketing is no longer about the stuff that you make, but about the stories you tell.”
This quote from the legendary Seth Godin shows that your product, service, or brand is no longer enough.
Today’s marketers — Copywriting Storytellers — must go back to a practice that has been a part of the human race for centuries: storytelling.